In consulting, satisficing is the name of the game. Perfectionists do not exist in consulting, there is simply too much to do on too short of a timeline.

The original post on all the things I hate, and that you should know, about Apple Universal Links - circa 2016.

I built a stock tank pool in our yard last summer. There's still not a lot of literature on how to do it, so I put together a playbook and guide on building it yourself, along with a clear project plan that will help you DIY.

It's really hard to scale modern martech tools to hundreds of users in a safe way. But I have developed some best practices and custom code that might help. If you're struggling to manage control of your tools, this one's for you.

I adapted Bob Matuck's work and added a configuration layer with Terraform.