Marketing Tech & Monetized Frolicking.
Austin is a marketing technology consultant, dog dad, water skiing fanatic, drone pilot, small business owner, notary, and Virginian.

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Marketing Technology

The things I hate (and you should know) about Apple Universal Links

The original post on all the things I hate, and that you should know, about Apple Universal Links - circa 2016.


Scaling Your Martech Tools With Roles and Permissions

It's really hard to scale modern martech tools to hundreds of users in a safe way. But I have developed some best practices and custom code that might help. If you're struggling to manage control of your tools, this one's for you.


What I've Learned from Seeing & Designing Dozens of Consumer Marketing Tech Stacks

After designing, implementing and managing dozens of startup and enterprise grade martech stacks, I've built a common architecture diagram that can serve as a guiding star to marketers, UA managers, PMs and engineers.